20 FEBRUARY 2015

Final preparations are in place for Sexism in the City, an innovative event aimed at helping graduates move into the world of work.

We are a group of seven, young, ambitious females studying BA (Hons) Fashion Business and Promotion at Birmingham City University. We want to empower young professionals, helping them find the confidence and knowledge they need to succeed in the workplace.

According to the Office of National Statistics, Birmingham has the lowest rate of employment for women at 50 per cent: we see this as a gap in the market to better the community.

The event will include time for socialising and networking, a catwalk with styling advice, a panel discussion and a question and answer session.  Feminist fashion blogger, Daisy from ‘Pie and Fash’ is confirmed to attend and her outspoken opinion is worth a listen. We have a stylist talking through outfits for internships, interviews and the boardroom.

Proceeds from the event will go to The Fawcett Society as well as Graduate Fashion Week, which represents the future of creative design talent. Feminism is a cause that we are all passionate about but we realise that it can also be misunderstood. We interviewed some members of the team on why they chose Fawcett to benefit from the event. These are some of their responses:

“It helps women in all aspects of their life”

“Because of their incredible fight for women”

“The Fawcett Society to me means I can express who I am as a woman and as an individual”

Over the last few weeks, we have been on a mission fundraising around Birmingham to raise the money to cover costs to put on this final motivational event. It has included putting on cake sales, completing bag packs and even a speed-dating event for Valentine’s Day.
With the big day just round the corner on Wednesday 25 February and goodie bags for the first 40 guests, I would get there as soon as possible so you don’t miss out on what we think will be an amazing event.

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Aine Tagon is PR Manager for Seven Events